Bringing the Mardi Gras vibe to London!

The Brief:

With over a decade of experience managing, organising, designing, and delivering global events for corporate clients, and a strong reputation for meticulous attention to detail – we’re also known for being a friendly team who make the entire process as easy and stress‑free as possible for our clients. We were utterly delighted and honoured to be chosen to deliver every aspect of Popeye’s spectacular annual awards event.

The brief was clear: make it bigger and better than the year before and ensure every moment of the experience is truly memorable. This year’s theme? Mardi Gras.

Our synapses where firing with ideas from the first call.

Our Approach:

At NRG Studios, we work in a structured and clear way. Our focus has always been to ensure that our communication and process is clear and collaborative throughout any project. We started with recc’ing several potential venues with our client, that can hold 5-600 people. After an extensive search we collectively settled on Magazine in North Greenwich. The appeal, it was a blank canvas, great transport links and a beautiful skyline.

We designed the event space so that at every touch point, walking up to, into and around the event space the Popeyes Joy creators could enjoy every moment. This came alive on the night with:

• Hollywood lights enticing the Joy creators to the venue
• A giant Poppy (logo) welcoming everyone into the space
• Mardi Gras champagne girl
• A glitter wall with photographer
• Mardi Gras dancers welcoming everyone

The behind-the-scenes film dives into and gives you a feel for the set up and the spectacle that unfolded on the night.

Alongside coordinating multiple suppliers, the production team were also responsible for designing and developing all the static and visual media for the event. This included 22 bespoke award films, a high‑energy opening film to set the tone for the evening, an atmospheric walk‑in film that built anticipation as guests entered the awards space, and a dynamic dance film enhanced the audience to the life the live daseamlessly into the awards space. Each film was crafted to reinforce the event’s theme, create emotional impact, and elevate the overall audience experience

The awards evening was a resounding success. Following the event, the Popeyes team conducted a survey, and we were thrilled to see outstanding scores across every aspect of our event management and video production. The positive feedback was a fantastic reflection of the energy, creativity, and care that went into bringing the awards evening to life.