We had the pleasure of creating a product film for Krispy Kreme, to celebrate the launch of their ice cream range.
The film was designed to stand out and grab the attention at the start of the buyer journey.
A product launch film for an ice cream range needs to do one thing above everything else – make the viewer want it immediately. We created a film built around visual appetite appeal and the energy of something new arriving, giving Krispy Kreme a launch piece that cut through from the very first frame and drove curiosity at the start of the buyer journey.