We had the pleasure of creating a product film for RSPCA. Celebrating a partnership with RSPCA & IBM. Using big name technology to help the RSPCA to find new homes for pets.
The film was designed to instigate Awareness and Consideration as part of the buyer journey.
Partnership films need to communicate the value of collaboration – showing how two organisations coming together can achieve something neither could alone. We created a product film for the RSPCA and IBM partnership that led with the real-world impact of using technology to find homes for pets, giving both brands a compelling story to tell.